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Customer Discovery: The Best Secret Service Techniques to Make Your Prospects Reveal Key Insights 🧐

What is Elicitation? The Art of Information Without Interrogation

July 9, 2025

🕵️‍♂️ What if your next customer meeting didn’t feel like an interview… but like a casual chat that reveals everything you need to close the deal?

You ask polite questions.
They give vague answers.
You both smile, but… you leave with nothing useful.

Sound familiar? 😬

Now imagine using the same techniques as elite secret service agents — to make your prospects open up willingly, naturally, enthusiastically.

No pressure. No interrogation. No awkward silences.

⚠️ Spoiler: It’s not about asking better questions.

It’s about learning a whole different way to listen, speak, and guide the conversation — without them even realizing it.

🥐 The French call it: “Prêcher le faux pour savoir le vrai” — say something slightly wrong… and watch people rush to correct you (and spill the gold 💰).

If you do sales, marketing, interviews, customer discovery, or just want people to stop holding back the truth…

🧠 This article will change how you talk to humans forever 👇